BAIDU SEM ADS IN CHINA

October 21, 2018

It is well known that Baidu is the most popular website in China and also the fifth biggest website in terms of traffic in the World. So having a successful Baidu advertising can bring any brand or product a lot of traffic in their websites.   It is very important to follow the right steps […]

UNDERSTANDING BAIDU PPC

October 12, 2018

Baidu PPC has become very popular in China for B2B marketers. But to people outside China that are used to promote their brands or products in Google AdWords it might not be so hard to understand.     irst of all users need to create a Baidu account. For these B2B users need to find […]

GET TO KNOW MEITUAN THE NEW SUPER APP IN CHINA

September 26, 2018

We all know the China social media marketing giant techs in China like Baidu, Alibaba, Tencent, among others. But have you heard about Meituan? Meituan started in 2010 as the clone of Groupon in China. It was founded by Wang Xing and same as Groupon, it allows its users to have discounted deals for food […]

GOOGLE STARTS ITS FIRST WECHAT MINI PROGRAM IN CHINA

September 20, 2018

Google has been doing different activities and planning new strategies to enter back to China after they left in 2010. One of these new strategies was to release its first mini program for WeChat, one of the leading apps in China social media marketing.     Tencent, who operates WeChat, launched this mini programs last […]

ICO and Cryptocurrency in China

September 13, 2018

During an ICO (Initial coin Offering), a project is calling for financing and payment are made through crypto currency, the most common one being Ethereum.     One of the country with the most interest in blockchain, ICO and cryptocurrency is China. The Chinese government is constantly working on cutting down the platforms offering ICO […]

IS GOOGLE COMING BACK TO CHINA?

August 27, 2018

Some years back Google was in China but they decided to abandon this huge market after some Chinese hackers, in 2010, tried to enter to the Gmail accounts of some activists for Human Rights. After this incident Google stop censuring and the Chinese authorities blocked the majority of Google’s services, who then abandoned the country. […]

CHINA HAS THE WORLD’S BIGGEST CAMERA SURVEILLANCE NETWORK

August 11, 2018

China has been in the leadership when it comes to camera surveillance network. According to a video published by BBC News on December 2017, 170 million CCTV cameras are already in place in China and an estimated 400 million new ones will be installed in the next three years.     John Sudworth had a […]

XIMALAYA FM AN APP WITH A HUGE SUCCESS IN CHINA

July 30, 2018

Another success story in China social media is the audio app called Ximalaya FM. It is the largest online audio-sharing platform in China. It was launched in 2013 and very fast it became the leading app in app stores since the start of the year. It has more the 40 million registered users who upload […]

Douyin and Sogou in trouble for violating several laws in China

July 19, 2018

China social media is well known for being controlled by the Chinese government. Douyin, a Chinese popular short video app under Toutiao, and Chinese search engine Sogou were ordered to immediately suspend advertising operations and carry out serious rectification due to their online marketing gaffe last month.     The Beijing Office of the Central […]

HAINAN A PLACE IN CHINA WHERE YOU CAN ACCESS WESTERN SOCIAL MEDIA

July 10, 2018

In recent news, the Chinese government announced that in China´s southern tropical island of Hainan there will be access to Facebook, Twitter and YouTube alongside China social media. As surprisingly as this seems, this decision made by the Chinese government has a huge project behind. China will lift part of its censorship system known as […]